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Vision & Mission

Vision & Mission

"Vision" To be the customers’ trusted lifetime partner through innovative life and health solutions by putting customers at the heart of everything we do


  • We are the regional life insurance leader with financial and brand strength under corporate governance and risk management frameworks of international standard.
  • We strive to understand the ever-changing customers’ needs and behaviors in order to provide superior products and relevant services that help our customers attain financial security and lead healthy and fulfilling lives.
  • We give our priority to long-term sustainability together with delivering happiness to our customers, employees, partners, shareholders and society.

Core Value The M powered C

  1. Customer Centric
  2. Creativity
  3. Commitment to success
  4. Collaboration
  5. Caring


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